WHAT THE CLIENT NEEDED
Iron Gate Development is a top-notch real-estate developer and contractor in the Washington, DC area. Because they specialize in high-end new construction and remodels, Iron Gate needed a website that reflected this. They also needed a site that made their two-pronged business model easy to navigate. The goal of the site was to showcase their skill as builders as well as their real estate acumen.
WHAT I DELIVERED
Iron Gate’s site screams elegance. We opted for a bold, script font and muted gold and bronze tones throughout the site. The dynamic landing page let’s visitors choose their path–purchasing or building–so that they’re not flooded with information that isn’t relevant to them. Every portion of the site is built for leads, with call to action buttons at every turn. We had fun rushing this site to the finish line so it would be ready for the owner’s appearance on CNBC!
